Visitor Tracking

Know Exactly Who Visits Your Website — And What They Do Next

Real-time visitor identification that turns anonymous traffic into named accounts, scored leads, and complete behavioral profiles. First-party tracking. No cookie banners needed.

Real-time visitor dashboard with live feed, engagement scores, and source breakdown

Move your most important metrics with ObserviX

68%

Of B2B visitors identified by company within the first session

< 3 sec

Real-time feed updates — visitors appear the moment they land

4.2X

More qualified leads surfaced compared to form submissions alone

Zero

Cookie banners needed — first-party tracking that respects privacy

Live feed showing visitors with pages, sources, and engagement bars
Real-Time Feed

See Every Visitor in Real Time, Not in Yesterday's Report

A live visitor feed that updates the moment someone lands on your site. Every session shows the source channel, current page, engagement depth, and session duration. Spot high-intent visitors on your pricing page and route them to sales before they leave.

  • Live visitor feed with instant updates
  • Source channel and current page visibility
  • High-intent page alerts (pricing, demo, checkout)
Scoring dashboard with ranked visitors, threshold line, and criteria breakdown
Engagement Scoring

Score Engagement Automatically to Focus on Buyers

Every visitor gets scored based on pages viewed, session frequency, time on high-intent pages, and return visit patterns. Set threshold alerts to notify sales when a visitor crosses from browsing to buying.

  • Automatic scoring based on behavior signals
  • Customizable thresholds for sales-ready leads
  • Return visit and frequency tracking
Unified visitor profile with cross-device timeline and CRM sync
Visitor Profiles

Build Complete Visitor Profiles Across Sessions and Devices

Sessions stitch together using first-party identity resolution. Every page view, traffic source, and engagement event accumulates into a single profile — across devices and over time. Sync directly to your CRM without manual exports.

  • Cross-device, cross-session identity resolution
  • Full behavioral timeline per visitor
  • One-click CRM sync (Salesforce, HubSpot)
Privacy by Design

Track Visitors Without Compromising Privacy

First-Party Only

Runs on your domain as a first-party script. No third-party cookies or cross-site tracking.

No third-party dependencies

GDPR & CCPA Ready

Compliant by architecture, not by workaround. Data stays on your infrastructure.

Compliant by architecture

No Cookie Banners

First-party tracking means no consent pop-ups cluttering your user experience.

Frictionless user experience

Start tracking visitors in under 5 minutes

Three steps. No developer needed. Results in hours.

1

Install the pixel

Add one line of JavaScript to your site header. One-click install for Shopify, WordPress, and Webflow. The script runs as a first-party resource on your domain.

2

Visitors appear instantly

Your live feed populates within seconds. Every visitor shows source, current page, engagement score, and company name (for B2B traffic).

3

Build profiles and act

Sessions stitch together into rich visitor profiles. Set alerts for high-intent visitors and sync qualified leads directly to your CRM.

Three-step flow: Install the pixel, visitors appear instantly, build profiles and act

"We were spending $32K/month on paid media and had no idea which companies were actually visiting our site. ObserviX identified 340 companies in the first two weeks — including 12 accounts our sales team had been trying to reach for months."

Rachel Kingsley profile image

Rachel Kingsley

VP of Demand Generation, B2B SaaS Platform

Stop guessing. Start knowing where your conversions come from.

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